Anna Derendarz

Broadline Distribution Sales Manager Poland, Dell EMEA Emerging Markets 

Broadline Distribution Sales Manager at Dell responsible for sales in distribution and retail channels in Poland.

Passionate about marketing in colors of sales. One of the few woman-managers in the IT sector.

She commenced her career in the Spanish Branch of Bosch, in marketing and PR department, then returned to Poland and continued gaining her experience in marketing departments of companies representing FMCG sector (Colgate- Palmolive, Nutricia).

She has experience in the areas of media and advertising gained while working for Polish Television where she was responsible for marketing strategy for Channel 2 (TVP 2).

Looking for new challenges, in 2007 Anna moved to IT sector where she was responsible for PR and brand marketing related to Apple for its sole distributor.

She joined Dell in 2009 taking the position of Consumer Marketing Manager for Poland. She was also holding regional roles taking responsibility for marketing in Central and Eastern European countries and in Iceland.

Anna treats her career as a marathon not a sprint – gathering and enjoying various experiences.